is a video explaining where 20% of profits are going now, for ms. Kylie

is an explanation of where that portion of the profits have gone in the past!

We've given back over $1000 to people going through struggle, and it's only up from here

How Does the Fund Work?

Every time you wear TWISI, you're not just expressing your perspective—you’re elevating someone else's. Each time a product is purchased, 20% of profits are loaded into the pain to purpose Fund. These funds have been used in various ways to try and help someone (see video above) going through hard times.

Why

In my own life, I experienced overwhelming tribulations when I lost my mom, Heidi, my ex girlfriend, Layla, my aunt, Stacy, and my grandparents, Badu, Yaya, Barbara, and Gary. I've also been challenged in a life-altering way by chronic pain in my right shoulder for the past 3 years. I'm using those losses and that pain for empathy and fuel to try and be the person I would have needed.

I KNOW WE'VE ONLY GIVEN BACK AROUND $1000

But as the brand evolves and sales grow, I see it fully possible that TWISI and this fund can grow large enough to bless people with resources that do things like pay for a stranger's hospital bills, rent, or maybe even tuition. These aspirations may sound overly optimistic, or even delusional, but in the Lorax, the Once-ler says it best

"It's not about what it is - It's about what it can become"

Thank you to Jimmydarts, MDmotivator, and JoshlilJ [instagram handles] for inspiring the idea behind this fund. Your content touched me profoundly in times when I needed it most and inspired me to do a similar thing, just in my own way.